Digital marketers and website owners should know by now that Amazon is shutting down alexa.com, the most popular tool for analyzing SEO. The tech giant has said that its SEO tool, which is 25 years old, will be shut down on May 1, 2022.
But it’s not a big deal because things aren’t the same as they were 25 years ago. We now have a lot of SEO tools that are comparable to Alexa.com and even better alternatives.
In a time when digital marketing is growing quickly, everyone knows how important an SEO tool is. The tool helps you plan and carry out your online marketing approach in every way possible. An SEO tool can do everything, from searching for keywords to analyzing traffic.
So, a good digital marketer should find the best Alexa alternatives without wasting time. We’re here to help them by giving them information and a list of some of the best Alexa alternatives for getting traffic information.
List of Alexa Alternatives To Get Traffic Insights in 2023
1. Similarweb
SimilarwebYou can also think of Similarweb as a great option for Alexa. The SEO tool is made to help businesses make as much money as possible by focusing on potential buyers. To get an overview of traffic on your website, you can first use Similarweb’s dependable site checker.
After that, you can dig deep into the device and use it to learn more about competitive analysi, audience insights, keyword opportunities, and traffic data. Similarweb also has paid and free options for its users, just like Alexa. To use the tool, enter your name, email, industry, and work function information.
2. Ahrefs
AhrefsIt is a full solution for using websites for digital marketing. When you use Ahrefs SEO tools, you will get almost all the features you need to track and study traffic. The tool lets you analyze backlinks, plan content, do an SEO audit, and track your rank.
The user interface is also well divided into total hits, pages per visit, bounce rate, etc., making it much easier to use the tool. Ahrefs has free and paid versions, so you can choose which one you want based on your needs. But the free version has many limitations and may need to be more useful.
3. Semrush
SemrushTop companies like Tesla, Samsung, Decathlon, IBM, and Forbes all trust this option. The company aims to get more people to see it online. And, the slogan is true to some extent because you can find almost 50 tools like this on SEO and content marketing to help you examine traffic and plan your marketing strategy.
The tool is easy to use because all you have to do to get started is enter the website. Semrush has a lot of free tools that you can use. You can also try this great SEO tool for free for 14 days before you decide to pay for it.
4. Serpstat
You can use some of Serpstat’s free tools if you can give personal information like your email address, phone number, etc. But we’d suggest the paid version because the free tools need to live up to the tool’s worth.
5. Ubersuggest
UbersuggestIt is a relatively new set of SEO tools that Neil Patel made and runs. Ubersuggest’s main goal is to help users find the best keywords and plan their content marketing strategies around them. You can also use Ubersuggest for free to limit your website searches to three results at a time.
The layout of the SEO tool is neat and clean, and all of its functions are on the home page. For example, if you want to know about website traffic, type the name into the search area and press enter. You’ll get the result immediately, along with a short overview of traffic and a few organic keywords.
6. Quantcast
Quantcast Quantcast is the best choice if you’re looking for an all-in-one SEO solution. Using Quantcast, you can look up keywords, track rankings, check website traffic, etc. The site overview is a unique part of Quantcast. It shows how much native and paid traffic a site gets each month.
Many bar graphs and charts will help you understand traffic trends and other things. The tools also list the most popular buzzwords from different websites, which you can use to rank your site naturally. There are both paid and free forms of Quantcast.
7. Website Informer
It is a simple tool that can help you with digital marketing for your website focused on SEO. Website Informer gives you real-time data about who sees your site. You will also get information about the website they visited and where they were.
The panel works, and you can find everything you need there. For example, the tool will be free if less than 2,000 people visit your site every month. But you’ll get a subscription if you have more than 2,000 hits a month.
8. WatchThemLive
WatchThemLiveIt is another SEO tool that lets you track the traffic to your website in real-time. The tool can do many things, like keep track of users, page views, refer,s, etc. Also, a unique feature called “session replay” shows how a guest moved through your website.
You can also find the heat map, which shows which parts of your site get the most clicks. Like Alexa.com, there are both free and paid plans. But the free plan only lets you view 5000 pages, while the paid plan lets you view as many pages as you want.
9. Spyfu
Spyfu logoSpyfu is one of the best Alexa.com alternatives because it lets users spy on the online marketing strategies of their rivals. If you enter a competitor’s URL into Spyfu, you’ll be able to see the keywords they’re bidding on and the number of monthly searches for those keywords.
Spyfu shows how many clicks a competitor has gotten and how much each click is expected to cost. Businesses that want to improve their SEO strategy and get the most out of it will learn a lot from the tips here.
10. Majestic.com
Majestic.comLike Alexa.com, Majestic.com is a very useful tool for looking at a website’s link profile in great depth. With the help of Majestic SEO tools, you can learn more about your competitors, improve your link-building efforts, and track your progress over time.
The Majestic Million indexes the top one million websites worldwide, and the Majestic SEO suite of tools is meant to help users optimize their websites for search engines. Any SEO professional or webmaster needs to have it.
11. SE Ranking
Se ratingMillions of SEOs, marketers, and business owners use yet another important SEO tool. It’s a versatile SEO tool that can be used to learn more about the market.
With SE Ranking, you can easily study keywords and keep track of the ones you want to use. There were also backlink checks, marketing, social media, and a website audit built into the tool. And their prices are lower than most of their competitors.
12. Moz Pro
Moz Pro is so great that you can use it instead of Alexa. It’s stronger than other tools, though. But you will have everything you need to be SEOs, marketers, and ads.
Moz Pro lets you do keyword study, track keywords, and keep track of your rankings. It has a tool to check the authority of rivals’ backlinks. Also, a site check is something that needs to be done right away.